{"id":20084,"date":"2022-04-06T14:55:46","date_gmt":"2022-04-06T12:55:46","guid":{"rendered":"https:\/\/www.galitt.com\/?p=20084"},"modified":"2022-04-06T15:34:12","modified_gmt":"2022-04-06T13:34:12","slug":"apple-is-working-on-its-own-payment-structure","status":"publish","type":"post","link":"https:\/\/www.galitt.com\/en\/apple-is-working-on-its-own-payment-structure\/","title":{"rendered":"Apple is working on its own payment structure"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px|||&#8221;][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px|||||&#8221;][et_pb_row _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px|||||&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221;][et_pb_post_title meta=&#8221;off&#8221; _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_post_title][et_pb_text _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;57px&#8221; custom_margin=&#8221;50px||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221;]<\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #1d1d1b;\">The financial group Bloomberg has revealed new intentions for <span style=\"text-decoration: underline;\"><strong><a href=\"https:\/\/adnews.galitt.com\/actualites\/details\/apple-force-a-son-tour-douvrir-son-systeme-de-paiement-in-app\" style=\"color: #1d1d1b; text-decoration: underline;\">Apple<\/a><\/strong><\/span> to strengthen its position in the financial services market. According to undisclosed sources, Apple would consider creating a new structure dedicated to payments. This is a big step for the web giant, which will thus gain independence in this area.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;50px||0px||false|false&#8221; custom_padding=&#8221;0px|||||&#8221;]<\/p>\n<h2><span style=\"color: #007ac2;\"><strong>Facts<\/strong><\/span><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||4px|||&#8221;]<\/p>\n<ul>\n<li><span style=\"color: #1d1d1b;\">Apple&#8217;s future structure would be entirely dedicated to payments and financial services. It would be completely internalized and would allow Apple to work autonomously on the future payment services that the group would like to deploy.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"color: #1d1d1b;\">Apple would thus commit to:<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #1d1d1b;\">&#8211; process payments internally,<\/span><\/p>\n<p><span style=\"color: #1d1d1b;\">&#8211; assess credit risk,<\/span><\/p>\n<p><span style=\"color: #1d1d1b;\">&#8211; analyze fraud,<\/span><\/p>\n<p><span style=\"color: #1d1d1b;\">&#8211; provide customer service.<\/span><\/p>\n<p><span style=\"color: #1d1d1b;\"><\/span><\/p>\n<ul>\n<li><span style=\"color: #1d1d1b;\">Apple&#8217;s plan, dubbed &#8220;Breakout&#8221;, would be to do this over several years.<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;50px||0px||false|false&#8221;]<\/p>\n<h2><span style=\"color: #007ac2;\"><strong>Issues<\/strong><\/span><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px|||&#8221;]<\/p>\n<ul>\n<li style=\"text-align: justify;\"><span style=\"color: #1d1d1b;\"><strong>Consolidating its financial shift<\/strong>: Apple has broadened its business outside of hardware manufacturing over the years. Its turn towards financial services, now consolidated, was thus taken long ago. In addition to peer-to-peer payment and a wallet, the web giant has been offering its <strong><a href=\"https:\/\/adnews.galitt.com\/actualites\/details\/apple-se-lance-a-fond-dans-les-services\" style=\"color: #1d1d1b;\">Apple Card<\/a> <\/strong>since 2019 and is strengthening its credit-related business by also tackling the <strong><a href=\"http:\/\/adnews.galitt.com\/actualites\/details\/apple-sattaque-au-marche-du-buy-now-pay-later\" style=\"color: #1d1d1b;\">BNPL<\/a><\/strong> market in July 2021. Since then, Apple has given a boost to its financial strategy by turning its smartphones into <strong><a href=\"https:\/\/adnews.galitt.com\/actualites\/details\/apple-officialise-son-service-tap-to-pay-sur-iphone\" style=\"color: #1d1d1b;\">EFTPOS<\/a>,<\/strong> before announcing the acquisition of <strong><a href=\"https:\/\/adnews.galitt.com\/actualites\/details\/apple-soffre-une-fintech-britannique-de-lopen-banking\" style=\"color: #1d1d1b;\">Credit Kudos<\/a><\/strong> more recently.<\/span><\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li><span style=\"color: #1d1d1b;\"><strong>Gaining independence<\/strong>: Like the Apple Card, launched with Goldman Sachs, Apple has so far been dependent on partners and FinTechs to expand into the financial services market. Its new structure should above all allow it to internalize its skills.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"text-align: justify;\"><span style=\"color: #1d1d1b;\"><strong>Bringing the Apple wallet to product status<\/strong>: This strengthened strategy in terms of financial services illustrates the objectives of the group which, like its Chinese counterparts, is developing products that are almost independent of each other, and which will soon be integrated into the super app ecosystem that is IOS. Indeed, in addition to new perspectives in the field of payment Apple wallet is about to open up to identification services for its customers and has just made a <a href=\"https:\/\/adnews.galitt.com\/actualites\/details\/lapple-wallet-stockera-aussi-des-documents-didentite\" style=\"color: #1d1d1b;\">big step in this direction<\/a> in the United States.<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;50px||0px||false|false&#8221;]<\/p>\n<h2><span style=\"color: #007ac2;\"><strong>Perspectives<\/strong><\/span><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px|||&#8221;]<\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #1d1d1b;\"><strong>\u00a0<\/strong><\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span style=\"color: #1d1d1b;\"><a href=\"http:\/\/adnews.galitt.com\/actualites\/details\/apple-force-a-son-tour-douvrir-son-systeme-de-paiement-in-app\" style=\"color: #1d1d1b;\">New pressure<\/a> is being put on Apple by developers, regulatory bodies and even Europe on two particularly problematic points relating to its dominant position in terms of payment within its ecosystem, and more generally, its anti-competitive practices in terms of e-commerce, Internet search and the Cloud.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"text-align: justify;\"><span style=\"color: #1d1d1b;\">The Digital Markets Act (DMA) has just been passed as a new European legislation more restrictive for Gafam.<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221;][et_pb_blog fullwidth=&#8221;off&#8221; posts_number=&#8221;3&#8243; use_manual_excerpt=&#8221;off&#8221; excerpt_length=&#8221;0&#8243; show_author=&#8221;off&#8221; show_categories=&#8221;off&#8221; show_excerpt=&#8221;off&#8221; show_pagination=&#8221;off&#8221; _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;20px||||false|false&#8221; border_width_all=&#8221;0px&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_blur=&#8221;14px&#8221; box_shadow_spread=&#8221;-5px&#8221; box_shadow_color=&#8221;rgba(0,0,0,0.15)&#8221; locked=&#8221;off&#8221;][\/et_pb_blog][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px|||&#8221;][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px|||||&#8221;][et_pb_row _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px|||||&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221;][et_pb_post_title meta=&#8221;off&#8221; _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_post_title][et_pb_text _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;57px&#8221; custom_margin=&#8221;50px||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221;] The financial group Bloomberg has revealed new intentions for Apple to strengthen its position in the financial services market. According to undisclosed sources, Apple would consider creating a new structure dedicated to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":20086,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[148],"tags":[],"class_list":["post-20084","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pro-eng"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Apple is working on its own payment structure<\/title>\n<meta name=\"description\" content=\"Apple would consider creating a new structure dedicated to payments. 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